International tyre presentation
Nokian Tyres is a Finnish company and the world’s northernmost tyre manufacturer. It develops and manufactures high-quality tyres for passenger cars, commercial vehicles and light trucks. The company is particularly renowned for its innovative winter tyres and employs more than 4,600 people.
Since 2014, we have been designing and delivering tailor-made international themed product presentations for the client, focused on new passenger car tyres. To date, we have organised six B2B events in four EU countries (Italy, Austria, Slovakia and Portugal) for more than 800 participants in total. Guests included representatives from countries across Europe, with English serving as the main coordination language.
Implementation: since 2014
